Ages 3–8 · with parents

Little Values

Real values for real life.

Children step into everyday places like home, school, the park and the market. They help real people, learn kindness, honesty and courage, and try it for real the same day. Parents get simple ways to help at home.

Coming soon onGoogle Play
  • No ads, ever
  • Parent check on every setting
  • Works offline
  • Free to start
Choosing what to do at Dadi’s veranda in Little Values
Earning a sticker and a “Now try it for real” idea
16value worlds
64real places to explore
45+real-life stories
0ads, ever
Watch the tour

See Little Values in 2 minutes

Meet Pip, step into Wow World, and see how children practise real values, then peek inside the Parent Zone.

Why families love it

Three big things Little Values does

Not lectures. Small, real moments children can see, feel and practise.

Teaches real values

Kindness, honesty, sharing, courage, saying sorry and more, learned by doing.

  • Someone needs help, and your child chooses what to do
  • They see how people feel after each choice
  • Mistakes are safe: Pip helps them try again

Helps parents

Simple tools to keep the lesson going at home, with you in charge.

  • A “Try it at home” idea after every place
  • Conversation starters and a family journal of real wins
  • Progress, feelings, screen time and bedtime in the Parent Zone

Explains the real world

Kitchens, classrooms, bus stops, pools and markets, drawn as real scenes.

  • Places children visit every day
  • Real-life stories where they decide what happens
  • Wow World facts and quizzes about space, animals and the ocean
How a visit works

Five little steps, one real value

Every place in Little Values follows the same gentle path. Here is a real visit to Dadi’s veranda, where the value is honesty.

Little games, big feelings

Every value comes with something to do

Short, calm activities that turn a value into an action. No timers, no scores to chase.

Sharing cake fairly at a party
🍰 Share it out fairly
Breathing slowly with a balloon
🎈 Breathe slowly when frustrated
Putting toys away in the toy box
🧸 Put the toys away
Bringing a lonely child into the group at story time
🤝 Bring Ben into the group
Matching socks in the laundry room
🧦 Help with the laundry
Play it here

Try a real moment from the app

These are real situations from Little Values. What would your child do? Tap a choice.

Look inside

Take a tour of the app

Real screens from Little Values. Tap a card to see it.

Little Values home screen
For parents

Spin a family value challenge

Need an idea for tonight? Spin for a value, a small challenge to do together, and a question to talk about.

Tap Spin to get tonight’s challenge.

For parents

Calm, safe and in your control

Little Values is designed for young children, with grown-ups in charge of every important choice. Try the controls yourself.

Try the parent check

Settings, purchases and Pip AI sit behind this check, the same one the app uses. Little ones can’t get past it.

Step 1: press and hold. Small children rarely hold still this long.

Screen time you set

Pick a daily limit and turn on bedtime. When time is up, Pip says goodbye kindly, with no begging for “five more minutes”.

Let’s play for 20 minutes today!

A locked world says: Ask a grown-up to unlock it with you
Children see “Ask a grown-up”, never a price
Settings and safety: how Pip AI keeps your child safe
Settings explain exactly what Pip AI shares

✅ What the app uses

  • A nickname and an age band (3–5 or 6–8)
  • Stars, stickers and progress, on your device
  • A parent email, only if you choose to make an account
  • With Pip AI on: the nickname, age band and what your child says, with contact details removed first

🚫 What we never do

  • Show ads, to anyone, ever
  • Sell or share data with advertisers
  • Use third-party tracking or analytics
  • Ask for your child’s full name, birthday, school or address
  • Store avatar photos: they become cartoon settings, then are gone

✅ AI is off until you turn it on

Pip AI only works after a parent switches it on behind the parent check. Without it, the whole app works offline.

✅ Grown-up alerts

If your child says something that sounds worrying, Pip gently tells them to talk to a trusted grown-up and you see an alert in the Parent Zone.

✅ Report anything

Every AI answer has a report flag, so anything that feels wrong reaches our team for review.

Read the Little Values privacy policy · Delete your account

Plans

Free to start. Premium when you’re ready.

Both plans have no ads and work offline. Premium opens every world and adds Pip AI for the whole family.

Free

₹0forever

  • 3 value worlds: Honesty, Kindness and Sharing
  • Offline Pip, stories, games, songs and colouring
  • 1 child profile
  • Parent Zone, screen time and bedtime
  • No ads
  • Pip AI
Best value

Premium

₹208a month

₹2,499 billed once a year

  • All 16 value worlds, from Courage to Caring for Nature
  • Everything in Free
  • Up to 4 children, each with their own progress
  • Pip AI: talks with your child, answers curious questions, and writes new real-life stories
  • Wow World on any topic your child loves
  • Weekly AI tips for parents
  • No ads

The yearly plan starts with a 7-day free trial for new subscribers.

  • Secure payment through Google Play
  • Cancel any time in Google Play
  • Children never see prices or buy anything

Prices shown are for India. Google Play shows the price in your own currency before you pay.

FAQ

Questions from parents

Can’t find your answer? or email support@hivup.pro.

What ages is Little Values for?

Children aged 3 to 8. Stories and choices adapt to two age bands: 3–5 and 6–8.

What will my child actually learn?

Real values for everyday life: kindness, honesty, sharing, courage, empathy, patience, gratitude, saying sorry, helping at home and more. Each place ends with a small “Try it at home” idea, so the lesson carries on off the screen.

Does my child need an account?

No. Families can play without an account, and everything stays on the device. A parent account is optional and lets you keep profiles in sync across devices.

What does Pip AI do?

With Pip AI switched on, Pip can talk with your child in their own words, invent new real-life adventures, write stories, and answer curious questions, always in simple, kind language for young children.

Is Pip AI safe?

Pip AI is off by default and only a parent can turn it on. It is guided to stay gentle, age-appropriate and on-topic, never asks for personal details, and every answer can be reported. See the privacy policy for exactly what is shared.

Does Little Values work offline?

Yes. All places, stories and games work without the internet. Only the optional AI features need a connection.

How much does it cost?

Little Values is free to start, with 3 value worlds and no ads. Little Values Premium unlocks all 16 worlds, Pip AI and up to 4 children, paid monthly, every 3 or 6 months, or yearly through Google Play. See plans.

Can my child buy something by accident?

No. Children never see prices. A locked world says “Ask a grown-up”, and plans only open after the parent check. Payments go through Google Play, where you can cancel any time.

What happens if I stop paying for Premium?

Your child keeps the free worlds and all their progress. Premium worlds lock again, and extra child profiles stay saved but locked until you subscribe again.

Small steps today. Kind hearts for life.

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